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Body Image and Beauty Standards: Redefining Self-Worth

Dámaris Tenza – CBT & Gestalt Sex Therapist in Costa del Sol

Body Image and Beauty Standards have a powerful influence on self-esteem and emotional well-being. From a young age, we are exposed to ideals of beauty that shape how we see ourselves. But here’s the truth: beauty is subjective, evolving, and deeply personal.

Understanding how Body Image and Beauty Standards affect our self-perception is key to developing self-acceptance and breaking free from unrealistic expectations.

What Is Body Image and Why Does It Matter?

Body image refers to how we perceive, think, and feel about our bodies. It affects self-confidence, relationships, and mental health.

There are three key aspects of Body Image:

  • Perceptual: How we see our body’s shape, size, and features.
  • Cognitive-Affective: The emotions and thoughts we associate with our appearance.
  • Behavioral: The actions we take based on our body perceptions, such as dieting, exercising, or avoiding social situations.

A positive body image fosters self-acceptance, while a negative body image can lead to self-doubt, anxiety, and unhealthy habits.

How Beauty Standards Influence Body Image

Throughout history, Beauty Standards have changed dramatically. What was once considered attractive may not be the same today.

  • During the Renaissance, fuller figures were associated with fertility and wealth.
  • In the 1920s, the flapper era idolized a slim, androgynous physique.
  • In the early 2000s, the «heroin chic» trend promoted an ultra-thin look.
  • Today, social media promotes curvier figures, yet filters and editing tools distort natural beauty.

If Beauty Standards keep changing, why should our Body Image be defined by them?

Cultural Perceptions of Beauty: A Global Perspective

Beauty is not universal—it is shaped by cultural traditions and values. Here are some examples of Beauty Standardsaround the world:

  • Japan (Yaeba Teeth): Imperfect, slightly crooked teeth are seen as youthful and charming.
  • Kayan Lahwi Tribe (Myanmar): Women wear neck rings as a sign of beauty and status.
  • Mursi Tribe (Ethiopia): Lip plates are a symbol of maturity and social rank.
  • Maori Culture (New Zealand): Facial tattoos (Moko) are marks of beauty and heritage.
  • Iran: Nose bandages after rhinoplasty are worn publicly as a status symbol.

These examples show that Beauty Standards are cultural constructs, not absolute truths.

How to Develop a Healthier Body Image

To improve Body Image, it is essential to shift the focus from external validation to self-acceptance.

1. Challenge Unrealistic Beauty Standards

Ask yourself: Would I have the same insecurities if I had grown up in a different culture?

2. Surround Yourself with Realistic Representations of Beauty

Follow content that promotes body diversity rather than unattainable perfection.

3. Practice Self-Compassion

Your body is not just an image—it is your home. Treat yourself with the same kindness you would offer to a loved one.

4. Seek Support When Needed

If negative Body Image affects your well-being, professional therapy can help reshape your perception and build self-confidence.

Embrace Your Unique Beauty

The way you see yourself should not be dictated by ever-changing Beauty Standards.

Your worth is not defined by your appearance but by who you are.

If you struggle with Body Image and Beauty Standards, know that change is possible.

Reach out today to start your journey toward self-acceptance and confidence.

With care and acceptance,
Dámaris

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